By now it's probably invaded your psyche. Your body, mind; your spirit. It's true. The Highly Unreasonable Topic Competition song is catchy. A real earring worm, if you will. And because of that, you might be thinking to yourself, "That Adi Stein is some kind of evil genius." "No no no," I say back, "I'm not evil. I can pass my insight unto the future generations." And so it was thought, and so it shall be. Here are 5 easy steps to writing the next great jingle for your product: